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Licensing and Management System

Approved by OMB 3060-0928
January 2015
Go to the Federal Communications Commission homepage at www.fcc.gov

(REFERENCE COPY - Not for submission) Children's Television Programming Report

FRN:
0009961889
File Number:
0000012261
Submit Date:
07/07/2016
Call Sign:
WFXQ-CD
Facility ID:
2650
City:
SPRINGFIELD
State:
MA
Service:
Digital Class A
Purpose:
Children's TV Programming Report
Status:
Received
Status Date:
07/07/2016
Filing Status:
Active



Report reflects information for : Second Quarter of 2016

General Information

Section Question Response
Attachments Are attachments (other than associated schedules) being filed with this application? No

Applicant Information

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Applicant Name, Type, and Contact Information

Applicant Address Phone Email Applicant Type

WWLP BROADCASTING, LLC

Doing Business As: WWLP BROADCASTING, LLC

Henry Gola

333 EAST FRANKLIN STREET

RICHMOND, VA 23219

United States

+1 (804) 887-5000

regulatoryaffairs@mediageneral.com

Company

Contact Representatives (1)

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Contact Name Address Phone Email Contact Type

Henry Gola

Associate General Counsel

Media General, Inc.

Lisa Manning

ONE WEST EXCHANGE STREET, SUITE 5A

Providence, RI 02903

United States

+1 (804) 887-5049

regulatoryaffairs@mediageneral.com

Legal Representative

Children's Television Information

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Section Question Response
Station Type Station Type Network Affiliation
Affiliated network NBC
Nielsen DMA Springfield-Holyoke
Web Home Page Address www.wwlp.com

Digital Core Programming

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Question Response
State the average number of hours of Core Programming per week broadcast by the station on its main program stream 3.0
State the average number of hours per week of free over-the-air digital video programming broadcast by the station on other than its main program stream 0.0
State the average number of hours per week of Core Programming broadcast by the station on other than its main program stream. See 47 C.F.R. Section 73.671: 0.0
Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. Section 73.673? Yes
Does the Licensee certify that at least 50% of the Core Programming counted toward meeting the additional programming guideline (applied to free video programming aired on other than the main Yes No program stream) did not consist of program episodes that had already aired within the previous seven days either on the station's main program stream or on another of the station's free digital program streams? Yes

Digital Core Programs(6)

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Digital Core Program (1 of 6) Response
Program Title The Chica Show
Origination Network
Days/Times Program Regularly Scheduled SA(12:00P-12:30P) 4/2/16-6/25/16
Total times aired at regularly scheduled time 11
Total times aired 13
Number of Preemptions 2
Number of Preemptions for other than Breaking News 2
Number of Preemptions Rescheduled 2
Length of Program 30 mins
Age of Target Child Audience 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. The Chica Show features a five-year-old "baby" chick that spends her days with her parents in their costume shop, the Coop. The shop's one employee, Kelly, doubles as Chica's nanny and the ensemble is rounded out with Bunji, a large floppy eared rabbit and Stitches, a straw mannequin that sits in the window. Chica's parents were formerly entertainers in the vaudeville tradition and they regale the audience with stories and songs from their theatrical past. They enjoy and indulge Chica, who sometimes acts younger than her age and gets into all kinds of predicaments. Kelly uses fantasy play to transform herself, Chica, Bunji and Stitches into animated characters in another universe, who are struggling with a problem similar to the one Chica experiences in the Coop. Without fail, they find the problem can be solved any they carry that knowledge back to the Coop to use on another day.
Does the Licensee identify the program by displaying throughout the program the symbol E/I? Yes

Digital Preemption Programs #1

Questions Response
Title of Program The Chica Show
List date and time rescheduled 05/28/2016 08:00 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-05-28
Episode # ETCS109DH
Reason for Preemption Sports

Digital Preemption Programs #2

Questions Response
Title of Program The Chica Show
List date and time rescheduled 06/11/2016 01:00 PM
Is the rescheduled date the second home? No
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-06-04
Episode # ETCS110DH
Reason for Preemption Sports
Digital Core Program (2 of 6) Response
Program Title Astroblast
Origination Network
Days/Times Program Regularly Scheduled SA(11:30A-12:00P) 4/2/16-6/25/16
Total times aired at regularly scheduled time 12
Total times aired 13
Number of Preemptions 1
Number of Preemptions for other than Breaking News 1
Number of Preemptions Rescheduled 1
Length of Program 30 mins
Age of Target Child Audience 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Astroblast is the space station and home of six animal characters in Bob Colar's book series of the same name. The space station is managed by an over-confident and exuberant commander, Comet the dog. The crew includes, Sputnik the pig, a very knowledgeable reader; Haley, a rabbit, Comet's true peer and an athlete; Radar, the monkey, who is somewhat self-involved; Jet, a silent alligator whose gestures and expressions are his mode of communication, and Sal, a congenial 3-eyed octopus who runs the counter in the Smoothie Shack, the space station cafe. While the space station supports the missions of a bizarre and diverse array of aliens, the Smoothie Shack is the hub of social interaction for the galaxy. There is always something happening at Astroblast! and everyone on the crew has plenty to learn to keep the community happy and on an even keel.
Does the Licensee identify the program by displaying throughout the program the symbol E/I? Yes

Digital Preemption Programs #1

Questions Response
Title of Program Astroblast
List date and time rescheduled 06/04/2016 08:30 AM
Is the rescheduled date the second home? No
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-06-04
Episode # EATBR123DH
Reason for Preemption Sports
Digital Core Program (3 of 6) Response
Program Title Ruff Ruff Tweet & Dave
Origination Network
Days/Times Program Regularly Scheduled SA(11:00A-11:30A) 4/2/16-6/25/16
Total times aired at regularly scheduled time 12
Total times aired 13
Number of Preemptions 1
Number of Preemptions for other than Breaking News 1
Number of Preemptions Rescheduled 1
Length of Program 30 mins
Age of Target Child Audience 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Ruff Ruff, Tweet and Dave is a pre-school adventure/activity show where the lead characters travel to faraway lands to have adventures with their guide, a hamster named Hatty. Ruff Ruff, the dog, is the most playful of the three; Tweet is a little bird who loves to fly and get creative with her suggestions; and Dave the Panda has a thing for bananas. Ruff Ruff, Tweet and Dave might go to the beach, or the mountains, or to strange lands with pillows everywhere; just the sort of place where imagination and logic come together. The settings are always brightly colored and beautiful. And their transport vehicles are Roly-pods, artful go-carts that fit on a spiral ramp that folds in and out of the Spin-Again, a colorful round spinning top with special compartments designed to anchor each vehicle right on the outside rim during the journey.
Does the Licensee identify the program by displaying throughout the program the symbol E/I? Yes

Digital Preemption Programs #1

Questions Response
Title of Program Ruff Ruff Tweet & Dave
List date and time rescheduled 06/04/2016 08:00 AM
Is the rescheduled date the second home? No
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-06-04
Episode # ERTDR123DH
Reason for Preemption Sports
Digital Core Program (4 of 6) Response
Program Title Floogals
Origination Network
Days/Times Program Regularly Scheduled SA(10:00A-10:30A) 4/2/16-6/25/16
Total times aired at regularly scheduled time 12
Total times aired 13
Number of Preemptions 1
Number of Preemptions for other than Breaking News 1
Number of Preemptions Rescheduled 1
Length of Program 30 mins
Age of Target Child Audience 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Floogals provides a unique visual experience where computer generated animated space aliens are juxtaposed against a real-world background that perplexes them and sets them off on exploratory adventures. Their goal is to learn everything they can about this "Hooman" world. They take daring adventures to gathering the facts while hoping to avoid detection by the Hoomans. Led by Captain Fleeker, the research team consists of an astronaut Floogal, Flo and a junior Floogal, Boomer. Together they discover that the mundane (ice cubes and umbrellas for example) is the basis for transformative experiences that help us all better understand the world they (and we) inhabit.
Does the Licensee identify the program by displaying throughout the program the symbol E/I? Yes

Digital Preemption Programs #1

Questions Response
Title of Program Floogals
List date and time rescheduled 06/04/2016 07:00 AM
Is the rescheduled date the second home? No
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-06-04
Episode # EFGL101DH
Reason for Preemption Sports
Digital Core Program (5 of 6) Response
Program Title Nina's World
Origination Network
Days/Times Program Regularly Scheduled SA(10:30A-11:00A) 4/2/16-6/25/16
Total times aired at regularly scheduled time 12
Total times aired 13
Number of Preemptions 1
Number of Preemptions for other than Breaking News 1
Number of Preemptions Rescheduled 1
Length of Program 30 mins
Age of Target Child Audience 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Nina's World is a childhood adventure series, which re-imagines a childhood for the character Nina, host of the Sprout Good Night Show. Nina is a six year-old Latina, living in San Antonio, Texas. She is exposed to adults and children from many cultures who live in her immediate neighborhood and in the mixed use housing complex, where her parents own a bakery downstairs from their apartment. Nina manages to create regular adventures with her friends, her parents and the gown-ups too, because she is curious and determined to over-reach her abilities in pursuit of her goals. Nina models resilience as there is not a day where she doesn't reflect on her encounters with good nature common sense and an ability to rebound after her mistakes.
Does the Licensee identify the program by displaying throughout the program the symbol E/I? Yes

Digital Preemption Programs #1

Questions Response
Title of Program Nina's World
List date and time rescheduled 06/04/2016 07:30 AM
Is the rescheduled date the second home? No
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-06-04
Episode # ENNW103DH
Reason for Preemption Sports
Digital Core Program (6 of 6) Response
Program Title Noodle and Doodle
Origination Network
Days/Times Program Regularly Scheduled SA(12:30P-1:00P) 4/2/16-6/25/16
Total times aired at regularly scheduled time 6
Total times aired 13
Number of Preemptions 7
Number of Preemptions for other than Breaking News 7
Number of Preemptions Rescheduled 7
Length of Program 30 mins
Age of Target Child Audience 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Noodle and Doodle is a live-action show hosted by Sean Roach that also blends animation and puppetry into the overall format. Sean drives a double-decker bus into various communities to meet children who have written to him with a problem that they would like to solve using an art and/or a food experience. Sean is accompanied by Noodle, a puppet character and Doodle, a digital charter that lives inside a tablet computer, and Doggity, a faithful beagle. Doggity has a mini-show of his own through an animated alter ego that appears during diversionary segments set in a restaurant kitchen. The show demonstrates how recycled materials can become art and how food, art, and problem-solving can be combined to create a fun experience in everyday life. Every episode can be replicated at home with ease by parents and children playing together.
Does the Licensee identify the program by displaying throughout the program the symbol E/I? Yes

Digital Preemption Programs #1

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 05/28/2016 08:30 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-05-28
Episode # ENADR109DH
Reason for Preemption Sports

Digital Preemption Programs #2

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 04/16/2016 08:30 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-04-16
Episode # ENADR103DH
Reason for Preemption Sports

Digital Preemption Programs #3

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 04/02/2016 08:30 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-04-02
Episode # ENADR101DH
Reason for Preemption Sports

Digital Preemption Programs #4

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 05/07/2016 08:30 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-05-07
Episode # ENADR106DH
Reason for Preemption Sports

Digital Preemption Programs #5

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 04/09/2016 08:30 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-04-09
Episode # ENADR102DH
Reason for Preemption Sports

Digital Preemption Programs #6

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 04/30/2016 08:30 AM
Is the rescheduled date the second home? Yes
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-04-30
Episode # ENADR105DH
Reason for Preemption Sports

Digital Preemption Programs #7

Questions Response
Title of Program Noodle and Doodle
List date and time rescheduled 06/11/2016 01:30 PM
Is the rescheduled date the second home? No
Were promotional efforts made to notify the public of rescheduled date and time? Yes
Date Preempted 2016-06-04
Episode # ENADR110DH
Reason for Preemption Sports

Non-Core Educational and Informational Programming (0)

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Sponsored Core Programming (0)

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Liaison Contact

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Question Response
Does the Licensee publicize the existence and location of the station's Children's Television Programming Reports (FCC 398) as required by 47 C.F.R. Section 73.3526(e)(11)(iii)? Yes
Name of children's programming liaison Kathy Stewart
Address 1 Broadcast Center
City Chicopee
State MA
Zip 01013
Telephone Number (413) 377-2235
Email Address kathy.stewart@wwlp.com
Include any other comments or information you want the Commission to consider in evaluating your compliance with the Children's Television Act (or use this space for supplemental explanations). This may include information on any other noncore educational and informational programming that you aired this quarter or plan to air during the next quarter, or any existing or proposed non-broadcast efforts that will enhance the educational and informational value of such programming to children. See 47 C.F.R. Section 73.671, NOTES 2 and 3. Kids pre-emptions in the 2nd quarter were due to soccer, hockey and tennis. However, all pre-emptions were made good within the quarter. NOTE: On Saturday, Apr. 2, 2016, due to an error on NBC's end, they ended up airing two of the kids shows out of sequence. Astroblast, which normally airs at 11:30AM, ended up airing at 12PM and The Chica Show, which normally airs at 12PM, ended up airing at 11:30AM. Despite the switch in times, both shows aired in their entirety.

Other Matters (7)

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Other Matters (1 of 7) Response
Program Title Floogals
Origination Network
Days/Times Program Regularly Scheduled SA(10:00A-10:30A) 7/2/16; (10:30A-11:00A) 7/9/16-9/24/16
Total times aired at regularly scheduled time 13
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Floogals provides a unique visual experience where computer generated animated space aliens are juxtaposed against a real-world background that perplexes them and sets them off on exploratory adventures. Their goal is to learn everything they can about this "Hooman" world. They take daring adventures to gathering the facts while hoping to avoid detection by the Hoomans. Led by Captain Fleeker, the research team consists of an astronaut Floogal, Flo and a junior Floogal, Boomer. Together they discover that the mundane (ice cubes and umbrellas for example) is the basis for transformative experiences that help us all better understand the world they (and we) inhabit.
Other Matters (2 of 7) Response
Program Title Terrific Trucks
Origination Network
Days/Times Program Regularly Scheduled SA (10:00A-10:30A) 7/9/16-9/24/16
Total times aired at regularly scheduled time 12
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Terrific Trucks is based on the idea that every big truck and earth moving vehicle has a real life and a very unique personality that fits the specific type of work they do. In this live-action series, actual big trucks are personified and live in their quarry ready to hit the road to complete all kinds of each moving, heavy lifting, car crushing, and big maneuvering projects that are sent to their messenger, Mr. Bill Board, a huge digital sign that receives electronically delivered job requests for the team. Bill Board calls the team to assemble as he describes the work. Tork (an earnest dump truck and team leader) organizes the project and gives assignments to the team members. They are Sparky (an amiable front-end loader), Dug (a diligent and indispensable excavator for almost all the jobs), Stotz (an immaculate and vain 18-wheeler semi hauler), and Blinker (the youngest and playful mini front end loader). Invariably they have challenges and risks to manage with each job, but they get resolved with team efforts and mutual respect. Nonetheless, the best part of the day is coming home to the yard satisfied with what they have accomplished, and ready for a nice warm truck wash before they go in formation and sleep for the night.
Other Matters (3 of 7) Response
Program Title The Chica Show
Origination Network
Days/Times Program Regularly Scheduled SA(12:00P-12:30P) 7/2/16-9/24/16
Total times aired at regularly scheduled time 13
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. The Chica Show features a five-year-old "baby" chick that spends her days with her parents in their costume shop, the Coop. The shop's one employee, Kelly, doubles as Chica's nanny and the ensemble is rounded out with Bunji, a large floppy eared rabbit and Stitches, a straw mannequin that sits in the window. Chica's parents were formerly entertainers in the vaudeville tradition and they regale the audience with stories and songs from their theatrical past. They enjoy and indulge Chica, who sometimes acts younger than her age and gets into all kinds of predicaments. Kelly uses fantasy play to transform herself, Chica, Bunji and Stitches into animated characters in another universe, who are struggling with a problem similar to the one Chica experiences in the Coop. Without fail, they find the problem can be solved any they carry that knowledge back to the Coop to use on another day.
Other Matters (4 of 7) Response
Program Title Ruff Ruff, Tweet and Dave
Origination Network
Days/Times Program Regularly Scheduled SA(11:00A-11:30A) 7/2/16; (11:30A-12:00P) 7/9/16-9/24/16
Total times aired at regularly scheduled time 13
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Ruff Ruff, Tweet and Dave is a pre-school adventure/activity show where the lead characters travel to faraway lands to have adventures with their guide, a hamster named Hatty. Ruff Ruff, the dog, is the most playful of the three; Tweet is a little bird who loves to fly and get creative with her suggestions; and Dave the Panda has a thing for bananas. Ruff Ruff, Tweet and Dave might go to the beach, or the mountains, or to strange lands with pillows everywhere; just the sort of place where imagination and logic come together. The settings are always brightly colored and beautiful. And their transport vehicles are Roly-pods, artful go-carts that fit on a spiral ramp that folds in and out of the Spin-Again, a colorful round spinning top with special compartments designed to anchor each vehicle right on the outside rim during the journey.
Other Matters (5 of 7) Response
Program Title Noodle and Doodle
Origination Network
Days/Times Program Regularly Scheduled SA(12:30P-1:00P) 7/2/16-9/24/16
Total times aired at regularly scheduled time 13
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Noodle and Doodle is a live-action show hosted by Sean Roach that also blends animation and puppetry into the overall format. Sean drives a double-decker bus into various communities to meet children who have written to him with a problem that they would like to solve using an art and/or a food experience. Sean is accompanied by Noodle, a puppet character and Doodle, a digital charter that lives inside a tablet computer, and Doggity, a faithful beagle. Doggity has a mini-show of his own through an animated alter ego that appears during diversionary segments set in a restaurant kitchen. The show demonstrates how recycled materials can become art and how food, art, and problem-solving can be combined to create a fun experience in everyday life. Every episode can be replicated at home with ease by parents and children playing together.
Other Matters (6 of 7) Response
Program Title Astroblast
Origination Network
Days/Times Program Regularly Scheduled SA(11:30A-12:00P) 7/2/16
Total times aired at regularly scheduled time 1
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Astroblast is the space station and home of six animal characters in Bob Colar's book series of the same name. The space station is managed by an over-confident and exuberant commander, Comet the dog. The crew includes, Sputnik the pig, a very knowledgeable reader; Haley, a rabbit, Comet's true peer and an athlete; Radar, the monkey, who is somewhat self-involved; Jet, a silent alligator whose gestures and expressions are his mode of communication, and Sal, a congenial 3-eyed octopus who runs the counter in the Smoothie Shack, the space station cafe. While the space station supports the missions of a bizarre and diverse array of aliens, the Smoothie Shack is the hub of social interaction for the galaxy. There is always something happening at Astroblast! and everyone on the crew has plenty to learn to keep the community happy and on an even keel.
Other Matters (7 of 7) Response
Program Title Nina's World
Origination Network
Days/Times Program Regularly Scheduled SA (10:30A-11:00A) 7/2/16; (11:00A-11:30A) 7/9/16-9/24/16
Total times aired at regularly scheduled time 13
Length of Program 30 mins
Age of Target Child Audience from 2 years to 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming. Nina's World is a childhood adventure series, which re-imagines a childhood for the character Nina, host of the Sprout Good Night Show. Nina is a six year-old Latina, living in San Antonio, Texas. She is exposed to adults and children from many cultures who live in her immediate neighborhood and in the mixed use housing complex, where her parents own a bakery downstairs from their apartment. Nina manages to create regular adventures with her friends, her parents and the gown-ups too, because she is curious and determined to over-reach her abilities in pursuit of her goals. Nina models resilience as there is not a day where she doesn't reflect on her encounters with good nature common sense and an ability to rebound after her mistakes.

Certification

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Question Response

The undersigned certifies that he or she is (a) the party filing the Children's Television Programming, or an officer, director, member, partner, trustee, authorized employee, or other individual or duly elected or appointed official who is authorized to sign on behalf of the party filing the Children's Television Programming; or (b) an attorney qualified to practice before the Commission under 47 C.F.R. Section 1.23(a), who is authorized to represent the party filing the Children's Television Programming, and who further certifies that he or she has read the document; that to the best of his or her knowledge, information,and belief there is good ground to support it; and that it is not interposed for delay.

FAILURE TO SIGN THIS APPLICATION MAY RESULT IN DISMISSAL OF THE APPLICATION AND FORFEITURE OF ANY FEES PAID

Upon grant of this application, the Authorization Holder may be subject to certain construction or coverage requirements. Failure to meet the construction or coverage requirements will result in automatic cancellation of the Authorization. Consult appropriate FCC regulations to determine the construction or coverage requirements that apply to the type of Authorization requested in this application.

WILLFUL FALSE STATEMENTS MADE ON THIS FORM OR ANY ATTACHMENTS ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. Code, Title 18, §1001) AND/OR REVOCATION OF ANY STATION AUTHORIZATION (U.S. Code, Title 47, §312(a)(1)), AND/OR FORFEITURE (U.S. Code, Title 47, §503).

I certify that this application includes all required and relevant attachments. Yes
I declare, under penalty of perjury, that I am an authorized representative of the above-named applicant for the Authorization(s) specified above.

Kathy Stewart , Ms. .

Executive Assistant


07/07/2016

Attachments

No Attachments.